After several rounds of testing, surveys and user research we were able to confirm that The Great Courses community consumed courses in a wide variety of places and situations such as during a daily commute or traveling, while walking, running or biking, and even when working, however a large portion were using their phones and tablets while just sitting in bed or on the couch with a giant video device sitting right across the room from them. Several tech savvy users were striving to cast their app experiences to their Smart TVs, but often fell short due to varying technical issues. Knowing that a large portion of the customer base had some sort of OTT (Over The Top) device (the vast majority having Roku devices) and smart TVs becoming ubiquitous we knew it was high time to make the move to the television access.

Role

Journey Maps

Prototypes

User Testing

UX/UI Design

Wireframes

Client

The Great Courses

Tools

Axure

Adobe CC

Figma

Main OTT Screens (Roku)

The main OTT screens for Roku are shown below. The biggest challenge for porting the design over from device to device was typically accommodating the 'action/select button' as it differs on each device. There were some asset and styling differences we had to overcome as well such file formats for icons (SVG vs. PNG vs. PDF), the ability to dynamically create rounded corners and other styling embellishments as well as the support of varying animation and interaction capabilities. A few of the Main Roku screens are shown below.

Loading Screen

Home Screen

Search Screen

Course Screen

Account/Settings Screen

There were several website redesigns during my tenure at The Great Courses. Explore some of the Key Designs and areas of improvement for the latest redesign or view the Live Site.

Mobile and tablet apps went through many iterations as well. Some required external agency integrations while the last few were completed 100% in-house. You can view the work below.

MOBILE & TABLET APP

WEBSITE REDESIGN

View some of my recent projects spanning web, app and SVOD apps/channel experiences, branding, omni-channel marketing and more. Please contact me to request more.

MORE PROJECTS